Wearable Devices Of Indian Market Analysis in 2022

2022 Indian market: 151% growth in Smartwatches and 87.1% growth in TWS headsets

 

According to the latest market research data, the Indian wearable device market will grow strongly by 46.9% in 2022, with shipments exceeding 100 million units. Among them, bracelet products fell by 73.2%, and are being gradually eliminated by the market. Smartwatches have become a new growth point, with shipments exceeding 30 million units, an increase of 151.3% compared to 2021.

In addition, TWS headsets also recorded an increase of 87.1%, with annual shipments of approximately 38.06 million units.

 

Shipments of wearable devices in the Indian market in 2022

 

Before "Made in India", whether it was a smartwatch or a TWS headset, the Indian market had always been one of the main markets for smart wearable device manufacturers in China. However, with the rise of Indian local brands, coupled with political reasons such as the Indian government's support for manufacturing in India, the smart wearable market has been dominated by Indian local brands. In 2022, Indian local brands BoAt and Noise will occupy the top two shipments, with market shares of 29.3% and 12.2% respectively. OnePlus ranked third with a market share of 8.7%, while another Chinese brand, realme, ranked fifth with a market share of only 4.2%.

 

Top 5 Shipments of Wearable Devices in the Indian Market in 2022

 

Among them, the three local brands Noise, Fire-Boltt and boAt in the smartwatch category accounted for 70.8% of the market share, and Samsung ranked fourth. However, the average selling price (ASP) of smartwatches in the Indian market has further dropped to US$42.5 compared with US$61.2 in 2021.

 

Top 5 Smartwatch shipments in the Indian market in 2022

 

Indian brands also dominate the TWS headset category. Among them, boAt is far ahead of other competitors with a market share of 38.5%, and Noise, which ranks second, has a market share of only 8.0%. It can be seen that boAt has a huge advantage in the TWS category. OnePlus ranked fifth in the TWS headset shipment list with 5.5%.

 

Top 5 shipments of TWS Headsets in the Indian market in 2022

 

The Indian market is currently one of the largest emerging markets, and there is a large room for growth, so it has attracted the attention of the major wireless earphone manufacturers we well as we Deedget.

 

True wireless stereo earbuds (TWS) is one of our main products in 2023. In order to meet the growing market demand, we have been developing more and more novel and competitive new TWS headsets this year, including wireless gaming earbuds, noise-cancellation earbuds, ANC ENC earbuds and cost-effective models. Please drop attention to our company's news or contact our sales team now for the latest product information.

 

#Bluetooth headphone manufacturer

#wireless earphones factory

#SKD earphones supplier